We know that different links provide very different values for referencing. Sometimes you create links that pull your site up the rankings, while other links are worse than worthless. The value of a link depends on various factors, including:
Internal or external links
Authority and trust in the field Link
Position of link on the page
Alt attributes vs. Text Links
What happens when you build new links on old pages? Often, when a link prospecting, we look to SEO Services india highest authority for pages link targets. These links do not pass the same value as the relationship of brand new pages? In Whiteboard Friday this week, I discuss why Google can treat these links differently, and provide three solid strategies to maximize the value of all your new links on all types of pages.
What Google is looking not so much what is changing, but how many changes and how many parts of this change document. This leads to some solutions on how we can solve the problem of ancient links in new pages.
Now I want to be clear. These links always pass the value. If you are building these relationships? Absolutely, but we want to ensure we get the punch that many of them as completely as possible.
Look at some solutions to ensure that we get as much value from these new links and old content as we can. The first idea is that if you update the link, it's a good policy to update the content around the link. Do not change or add a little text link at the bottom of the page. Why do you add this link? This is what Google arises. Why the change? If you d
ecide to change the paragraph, the content, the surrounding text around it, this means that it is new information, it is worth paying attention to, and Google will spend a lot more value from this link.
As you update that, do not forget the title tag. If you update the content, it's a perfect time to re-eval your title tag. This is another signal that Google will use fresh to assess the importance of this change and how it is significant.
If you build external links, is on an ancient site, it used to be a broken link, and you convince a webmaster to update to point to your site, not only updating the link. Give them some information about your site. Give them as much content as you can add to its contents so that the content is updated as well. Changes over the most important change, the cooler it will appear smaller and that point will count. It will start to look like a cool tie in the eyes of search engines.
What if you can not control this? And if that webmaster said, "No, I'm just adding a link", and you can not really get him to update all the content? Well, you still have some options. The most you can do is old to take this page that you do not control and start building new links to it. In this way, the link to your site will count a little more because the page will appear cooler in the eyes of search engines. Just create a few links of third parties - they are called hits bank in the world link building - and it will spend more value. They do a great job of helping this link seems more relevant.
In the same way, social cues. If you start to Twitter, sharing, getting shared this page in your social circles, those signals will be fresher for Google to look at. It's going to seem fresher.
And D, all of the above. Do what you can do with this old page as fresh as it can be and get as much of the relevance of this link that you can.
The last option would simply just build a new page. Get new pages and new links, diversify your profile link. Regardless, we want you to get as much value on all the links you create.
That's all for today Whiteboard Friday. If you are a creator of links, if you have experience with this, please share your thoughts in the comments below. Thank you.
Internal or external links
Authority and trust in the field Link
Position of link on the page
Alt attributes vs. Text Links
What happens when you build new links on old pages? Often, when a link prospecting, we look to SEO Services india highest authority for pages link targets. These links do not pass the same value as the relationship of brand new pages? In Whiteboard Friday this week, I discuss why Google can treat these links differently, and provide three solid strategies to maximize the value of all your new links on all types of pages.
What Google is looking not so much what is changing, but how many changes and how many parts of this change document. This leads to some solutions on how we can solve the problem of ancient links in new pages.
Now I want to be clear. These links always pass the value. If you are building these relationships? Absolutely, but we want to ensure we get the punch that many of them as completely as possible.
Look at some solutions to ensure that we get as much value from these new links and old content as we can. The first idea is that if you update the link, it's a good policy to update the content around the link. Do not change or add a little text link at the bottom of the page. Why do you add this link? This is what Google arises. Why the change? If you d
ecide to change the paragraph, the content, the surrounding text around it, this means that it is new information, it is worth paying attention to, and Google will spend a lot more value from this link.
As you update that, do not forget the title tag. If you update the content, it's a perfect time to re-eval your title tag. This is another signal that Google will use fresh to assess the importance of this change and how it is significant.
If you build external links, is on an ancient site, it used to be a broken link, and you convince a webmaster to update to point to your site, not only updating the link. Give them some information about your site. Give them as much content as you can add to its contents so that the content is updated as well. Changes over the most important change, the cooler it will appear smaller and that point will count. It will start to look like a cool tie in the eyes of search engines.
What if you can not control this? And if that webmaster said, "No, I'm just adding a link", and you can not really get him to update all the content? Well, you still have some options. The most you can do is old to take this page that you do not control and start building new links to it. In this way, the link to your site will count a little more because the page will appear cooler in the eyes of search engines. Just create a few links of third parties - they are called hits bank in the world link building - and it will spend more value. They do a great job of helping this link seems more relevant.
In the same way, social cues. If you start to Twitter, sharing, getting shared this page in your social circles, those signals will be fresher for Google to look at. It's going to seem fresher.
And D, all of the above. Do what you can do with this old page as fresh as it can be and get as much of the relevance of this link that you can.
The last option would simply just build a new page. Get new pages and new links, diversify your profile link. Regardless, we want you to get as much value on all the links you create.
That's all for today Whiteboard Friday. If you are a creator of links, if you have experience with this, please share your thoughts in the comments below. Thank you.
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